Good therapy should feel like it’s working.
Feedback Informed Treatment — also known as FIT — is an approach that keeps your experience at the center of the process, using regular check-ins to make sure every session is actually moving you forward.
Feedback Informed Treatment at Palo Alto Therapy can help with:
Your therapist knows what is working and what isn’t — every session
Treatment is continuously adjusted to fit your needs and goals
You feel heard, respected, and genuinely involved in your own care
Progress is tracked so improvement is visible, not just assumed
The relationship between you and your therapist stays strong and effective
What Is Feeback Informed Treatment?
Feedback Informed Treatment is a research-backed practice in which clients are invited to provide structured feedback at the beginning and end of each therapy session. Using brief, validated measures, you share how you’ve been feeling during the week and how you experienced the session itself — whether the work felt relevant, whether you felt understood, and whether things are moving in the right direction.
At Palo Alto Therapy, FIT is woven into every session in a way that feels natural rather than clinical. At the start of each appointment, you complete a brief check-in — typically just a few questions — that gives your therapist a snapshot of how your week has gone and how you’ve been feeling overall. At the end of the session, you share a short rating of how the session felt, whether the work seemed relevant to what you’re dealing with, and whether you felt comfortable and understood.
At Palo Alto Therapy, CBT is never a one-size-fits-all protocol. Our therapists tailor the approach to each client’s age, and goals, and when needed we can draw on other treatment options like Exposure and Response Prevention (ERP) for OCD, Trauma-Focused CBT for PTSD, and mindfulness-integrated approaches for stress and burnout. The goal is always the same: real tools, real change, and skills that keep working long after therapy ends.
With convenient office locations in Palo Alto, Menlo Park, and San Jose, we proudly serve the entire Silicon Valley community – from Stanford University and the Peninsula to the South Bay, offering easy access for tech professionals, students, and families.
Recognizing Good Therapy
Evidence-Based
Specializing in Cognitive Behavioral Therapy, we provide effective & caring counseling. Our therapists are passionate in delivering high-quality therapy & enhance their skills through the latest trainings.
Strong Relationships
Our relationship with you is valued & of highest importance. We are compassionate, respectful, & honest. Our professional counseling includes working side by side with you towards YOUR goals.
Short-Term & Focused
Our active therapists use tailored homework exercises to help you find relief in a timely manner. By keeping our meetings on track & targeting specific concerns we help you enjoy life again, usually in a matter of months not years.
Client Convenience
Appointments after 5pm & Saturdays, friendly administrative staff, & three locations: Palo Alto, Menlo Park, & San Jose. We help children, teens & adults, couples, & families. Video therapy available!
What Our Clients Are Saying…
Palo Alto Therapy does not just provide talk therapy, but focuses on teaching skills to maintain therapy. You have a genuine interest in the client’s well-being and you offered a new way of thinking about or means of addressing my issues.
What Our Clients Are Saying…
I liked the emphasis on doing concrete things to get results-writing down negative thoughts, trying to say things to counter those thoughts…Thank you for helping me make my life better.
What Our Clients Are Saying…
I found the homework exercises to be very helpful to me. I’ve been able to use techniques I have learned from those exercises to slow down my thoughts when problems arise and work through whatever the issue may be, OCD or otherwise.












